Turn more of your ad clicks into orders.
30 minutes with Milan. We'll have gone through your store first.
Your media buyer blames the page, and whoever built the page blames the ads.
The page looks fine to you, because you already know why the product works. A first-time buyer doesn't. Maybe they've tried something like it.
Every one of those clicks is paid for before the page has said a word.
From the ad's first line
to checkout.
The research, first
We read your reviews and your competitors', your support questions, and what your buyers tried before. Every word we write starts there.
The pre-sell page your ad lands on
A pre-sell page, sometimes called an advertorial: an article or a list, labelled as an ad, in three angles, each opening on a different reason to buy, so you can run them against each other. Each comes with a brief for whoever makes your ads (not us): the reason in two lines, three to five hooks and the main text.
The product page
Built around the questions your buyers ask, with seven to nine images made from your photos.
The step before checkout
Whatever fits the product: a slide-out cart with one add-on, a plan picker for a subscription, or financing for an expensive product.
Who builds the pages?
Sprint · Design
We design the pages. Your developer, agency or media buyer builds them.
$2,700
· 3 weeks
· 3 weeks
The 50/50 test needs us to build.
What you get
Sprint · Design + Build
We design the pages and build them on your store.
From
$3,900
· 5 weeks
· 5 weeks
$3,900, unless your theme needs extra work, which a free check settles before you sign.
What you get
And if it's late, or the new pages don't sell?
Ready or live on the agreed date, or the final invoice drops 10% for each full week late, up to 30%.
One thing you should hear first
The extra click to a pre-sell page costs you some traffic before it does anything useful. Your media buyer already knows that.
If we build them and they lose
The new pages have to bring in more revenue per visitor (what the average click is worth in sales) than your current ones, in a 50/50 test with at least 100 sales a side. If they lose, the next three angles are free. If those lose too, everything you paid above $2,700 comes back: $1,200 on a $3,900 Sprint. We don't promise a cost per sale: your ad moves that as much as the page does.
If your ads can't carry a fair test yet
You get an honest read at day 30, and if the new pages bring in less per visitor, we switch back the same day.
Questions about Sprint.
With Design + Build, your pre-sell pages can be live, if we have access to your store at least 5 weeks before 27 November. They go live first, on their own web addresses, and the second half is due then. Your product page and cart follow in the first two weeks of January. Both dates are in your contract, and each full week we're late on either takes 10% off the second half, up to 30%. If you're not sure your date works, email hello@craftagency.com before you book.
What's your launch date?
A free 30-minute call with Milan. We'll have gone through your store first, and you leave knowing what's worth fixing first and which service fits, if any does.
If it’s a fit, you get a written plan within 48 hours, with the price and both promises in it. We start one new Growth client a month.